Since its first store opened in 1987, the Kids Foot Locker division has grown to a total of 335 stores by year-end 2006 that average 2,400 gross square feet each. Over the years, Kids Foot Locker has earned high marks from its customers, typically parents of children aged 5-to-11 years old, by providing unique offerings of athletic footwear and apparel for children, as well as excellence in fitting and overall customer service.

Today, Kids Foot Locker is the market leader in selling children’s athletic footwear and apparel, primarily in shopping malls located in the United States. Its product offerings are similar to those of Foot Locker, with a high concentration in branded athletic footwear.